Ermenegildo Zegna opens a new flagship store in Novosibirsk

Ermenegildo Zegna, the international leader in male luxury wear, officially opens a new flagship store in Novosibirsk, Siberia, today. The new store is another strategic step in Zegna's success in the Russian and East European market.

The new flagship store is situated in No. 3 Potaninskaya and stretches over a surface area of 200 sq.mt. The project is designed by architects Gian Maria and Roberto Beretta who have made use of materials, colours and furnishings both selectively and complexly to best enhance the three brands: Ermenegildo Zegna, Zegna Sport and Z Zegna.

The shop offers all the most representative collections produced by Zegna: Ermenegildo Zegna - famous for its contemporary tailoring, relaxed refinement and exclusive materials; Zegna Sport, which perfectly blends casual and luxury trends, suit models and excellent tailoring; and, Z Zegna, the Group's urban sexy brand that is very youthful and trendy. Shoes, leather accessories and the new Ermenegildo Zegna collection of sunglasses complete the world of Zegna.

The Ermenegildo Zegna Group is an international leader in quality menswear. Still a family-run company, it is currently run by the fourth generation of Zegnas. Ermenegildo Zegna personally opened his first namesake shop in Trivero, a town in the Biella Alps, in 1910.

Famous for excellent tailoring and the ever appreciated Italian style, the prêt-à-porter line also comprises knitwear, leatherwear, footwear and eyewear. With stores in Beverly Hills, New York, London, Paris, Milan, Hong-Kong, Moscow, Shanghai, Tokyo and Singapore, just to mention a few, Ermenegildo Zegna has become the epitome of international luxury fashion and numbers over 500 stores in over 64 countries throughout the world.