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Bollé sponsors Jamaica's luge team

Bollé sponsors Jamaica's luge team

Starting with the World Cup at Lake Placid (USA, 2005), Bollé, the sports sunglasses and goggles brand by the Bushnell Performance Optics Group, is the technical sponsor for Jamaica's national luge team.

A team that's high on impact and highly competitive from the point of view of image and innovation. A young, daring, cheerful and carefree group, just like Bollé, the favorite brand of all dynamic and fashion-conscious sports enthusiasts who expect leading-edge vision performance and up-to-date design from their glasses. Bollé will accompany the Jamaican athletes throughout 2006.

The 'nume tutelare' of the Jamaican team is Fiat, which used these four 'giants' before the launch of the Doblò and then for the Panda 4x4. The association will continue with team sponsorship at the XX Edition of the Winter Olympics in Turin 2006. Bollé will be flanked by the Fiat brand as technical supplier.

During the competitions, the Jamaican athletes will wear the new Bollé Nova goggles; a limited edition was created especially for the Olympics and a thousand copies will be on sale (with the Bollé Jamaica logo) at the best opticians' and sports outlets in Italy starting January 20.

Some technical characteristics of the Nova goggles: 100% UV protection up to 400 nm; Vermillon Gun lenses; ultra-curved shape for excellent vision; Rx Adapter design system; finished with double-thickness foam; anti-fog/scratch-resistant treatment P80; compatible with all types of helmet; Quick Release Strap.

Bollé will also be the protagonist at event shows organized by Fiat at the two hottest venues in Turin, the 192 and Jemin. Before a parterre of VIP guests, gorgeous models will wear the new collection of Bollé glasses.

The next appointment with the Jamaican team will be on February 18, 19, 24 and 25 at Cesana Pariol (Turin, Italy), where the athletes will be racing on the 1,435-m long course with a drop of 125 m and 19 curves, and reach maximum acceleration of 4.9 g.

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