The UK company has signed a deal with Vivienne Westwood for eyewear license
Mondottica and Vivienne Westwood have announced the signing of a licensing agreement for the design, production and distribution of the Vivienne Westwood eyewear collections.
The iconic female designer, who debuted with her first catwalk show in 1981, is known for her provocative style - a symbol of the British avant-garde – whilst always advocating positive cultural changes and raising awareness around environmental and human rights issues.
Commenting on the new agreement, Tony Pessok, CEO Mondottica, said: “We are delighted to announce the partnership between Mondottica and Vivienne Westwood – both of our companies hold similar values in terms of moving towards a sustainable future, and this will form the ethos of the collection that we will be producing. Vivienne Westwood is an iconic brand and individual, and the eyewear range will be respectful and aligned with their collections. The orb logo is a work of art, and I look forward to being able to interpret this with the teams into our product category. Moreover, even during these challenging times we are constantly looking at opportunities that align with our core values, to which Vivienne Westwood fits”.
Carlo D’Amario, CEO Vivienne Westwood, stated: “We are delighted to be partnering with Mondottica for this eyewear collaboration and look forward to working together. Developing design with a sustainable approach is paramount to us. Mondottica are not only a brand that share our core values, but by looking to our brand heritage and traditional design principles, and through their innovation in recycled materials, are part of our move to a more sustainable future”.
The agreement, for both men’s and women’s sunglasses and ophthalmic eyewear launched March 2021 and will run to end of 2025.
