Sustainable focus with launch of BOTANIQ™ eyewear collection this month
INSPECS has launched its own sustainable eyewear range called BOTANIQ™. Designed by an in-house team at INSPECS, the line uses biodegradable eyewear materials as a direct response to consumer demand for sustainable products. The collection is launched this month with 48 SKUs across 16 styles.
INSPECS says that it has factored in the latest natural, recycled and recyclable material innovations to create the BOTANIQ™ range. Through the Company’s vertically integrated model, INSPECS states it has visibility of every step of the manufacturing process from design, to sourcing, manufacturing and delivery. According to the company INSPECS has been able to reduce the product’s impact on the planet at every stage, including the end life of the frame. Customers will be able to return their old BOTANIQ™ glasses and packaging to INSPECS so that every element can be recycled, diverting waste from landfills and incinerators.
All the materials making up the frame are selected for their sustainable qualities and durability such as wood, cork and bamboo, recycled stainless steel and Natura™, a biodegradable acetate tested to ISO14855 and certified by Organic Waste Systems to biodegrade within 120 days under controlled composting conditions –quicker than oak leaves.
In partnership with One Tree Planted, INSPECS have ensured that for each frame sold, a tree will be planted to offset the carbon from shipping the product. One Tree Planted is a non-profit organisation dedicated to global reforestation. They plant trees to restore nature and biodiversity, whilst also providing businesses like INSPECS with sustainability solutions.
