
Adidas Eyewear gets Eurobike Award 2006
Eurobike, a major international cycle fair held at Friedrichshafen, Germany, from August 31 through September 3, 2006, selected a panel of authoritative producers, distributors and media representatives to award the best products from the European cycling industry.
212 products from 19 countries in Europe took part in the competition.Supernova Adidas Eyewear, developed in collaboration with such important cyclists as Georg Totschnig and Peter Wrolich, came first in the 'Equipment and Accessories' category for design, innovative materials and for high levels of quality and functionality.
Weighing only 21 grams, they are among the lightest glasses on the market and are available in two sizes to guarantee absolute comfort.
Adaptability is ensured by the TRI.FITTM and Double-Snap Nose BridgeTM technologies, innovative systems that allow the temples and nose bridge to be adjusted to suit personal needs.
Supernova lenses feature LSTTM technology, which increases color contrast and, at the same time, adjusts rapid changes from light to shady areas. LSTTM lenses also guarantee total protection from harmful UV rays.
Supernova Adidas Eyewear also boast the Quick-Release HingeTM and Quick Change Lens SystemTM, which means that temples and lenses can be changed quickly to provide maximum performance at any time.
Adidas Eyewear marketing manager Ron Mühlböck said on behalf of the entire team: 'We are really proud that Supernova eyewear has won the Eurobike Award 2006. This recognition by an expert and authoritative jury is really important to us. It is a perfect start to this year's Eurobike.'